CHICO NATURAL FOODS CO-OP

From 2013-15 I worked as the sole in-house graphic designer and photographer for Chico Natural Foods Cooperative. During my time there, the store underwent a full brand overhaul which I was intimately involved with.  Working under the art direction of our Marketing Manager, I redesigned the logo, color schemes, all customer-facing and internal printed materials, rewrote the online and social media voice and image guidelines, and made major interior design changes.  I was involved in all aspects of this extensive project from strategy to design to media buying and product photography.